BlueStar, Inc., a company that distributes digital signage, mobility, ADC, POS, RFID and security technology solutions, recently announced that they are distributing bundled point of sale (POS) systems using HP's POS hardware and Retail Pro's POS software. The bundled POS system is single-SKU and targets specialty retailers. The bundled POS system is an all-in-one solution that securely manages data, enhances customer experience through different channels and assists in understanding customer behavior. This will allow retailers to oversee their operations effectively, helping their businesses to become more profitable. The bundled POS system is just the latest addition in BlueStar's ongoing POS initiative.
Hewlett-Packard is a world-renowned technology company specializing in reliable and innovative hardware solutions. Their wide array of products and services range from computing to printing to digital photography to digital entertainment. Retail Pro International, LLC creates retail POS software applications, store operations, payment processing, business intelligence, planning and merchandising. Their POS software solutions help retailers take care of all aspects of the day-to-day operations of their businesses. Retail Pro bundles their Global Edition POS software with HP's AP5000 All-in-one POS Station. They also bundled their Small Business Edition POS software with the HP RP5800 POS System. With this partnership, BlueStar, HP and Retail Pro help retailers manage their operations efficiently.
The collaboration for this bundled POS system takes advantage of each of the company's strengths. “Retail Pro POS software performs optimally with HP’s retail hardened systems, and as a result HP’s retail solutions are the centerpiece of Retail Pro’s POS strategy,” said Mike Bishop, the Vice President of Business Development at Retail Pro. “So, it’s essential that we teamed up with the leading solutions-based distributor of HP systems, BlueStar, to ensure that our worldwide network of resellers can fill their HP orders quickly and efficiently.”
To coincide with this launch, BlueStar is offering discount pricing for the bundled POS systems to new and existing Retail Pro dealers. Aside from the bundled POS, dealers can also avail of exclusive marketing services and custom configuration services through BlueStar's FUSION business development program.
“Retail Pro and HP are two of the strongest and fastest growing names in Retail today,” said Jason R. Firment, POS Solutions Director of BlueStar. “BlueStar’s ability to bring this solution together for our customers provides a great opportunity for them to save time and money. This exclusive solution continues our tradition of offering true value-added solutions to our partners.”
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