Consider this fact:
The monetary value of fresh food lost to spoilage, before it even reaches the consumer, is estimated at $458 billion.
That's a big part of the reason that food industry insiders are looking for better ways of keeping tabs on fresh food until it reaches the end consumer.
Of the group, the Databar Omnidirectional and Databar Stacked Omnidirectional both contain 14-digits, and as the name indicates, can be read in either direction. The stacked bar code is especially useful for small produce items.
GS1 Databar Applications
GS1 Databar codes aren't limited only to loose fruits and vegetables. Meat, poultry and seafood are often subject to recalls, but it can sometimes be difficult to connect one specific animal or farm of origin to a package of meat.
With the improvements in point of sale systems and the increased capacity of the bar code, more information is now available at the supermarket. That means cashiers can see whether a food item has been recalled and know not to sell it to a customer.
The encoding of dynamic data also means that grocery managers can manage expiration dates more effectively. As the product nears the end of its viable life, automatic markdowns may influence the consumer to buy. Before, the food item may just have been thrown away.
More and more grocery stores are combining these data-rich bar codes with enhanced point of sale systems, ensuring a safer and fresher food supply for consumers.
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