Cayan Announces New Payment Platform for SMBs and Retailers
Genius STX delivers the proven power of the Genius Platform to non-integrated, small retailers
Boston, MA – April 18, 2016 – Cayan, today announced Genius STX, a new non-integrated version of its Genius Platform. For smaller retailers who do not have a point-of-sale (POS) system, Genius STX enables a sophisticated checkout, similar to what many consumers encounter with major retail chains, including acceptance of mobile payments like Apple and Android Pay via NFC/QR codes and chip cards (EMV).
“Small retailers are struggling to modernize in the fast-changing world of payments. Having a future-proof payment system in place like Genius STX is quickly becoming a necessity as the mobile payments and EMV revolution marches on,” said Cayan co-founder and CEO Henry Helgeson. “2016 will be the most challenging year yet, as more mobile payment forms present themselves. At the same time, there’s never been more opportunity for retailers to transform their customer experience for the better.”
In addition to accepting mobile payments and EMV, Genius STX also enables small retailers to handle digital signature capture, cash back, transaction history and gift card support, including activation, sale, refund, add value and balance inquiry.
“Genius STX gives agents and smaller ISOs the opportunity to sell a truly differentiated product without the need for an integrated point-of-sale system, allowing all sizes of retailers to compete with that big brand retail payment experience that shoppers expect,” said Cayan Chief Revenue Officer Ken Paull.
Cayan’s Genius STX is currently being rolled out via a pilot program. To see Cayan’s full Genius Payment Platform in action and learn more about its industry leading Agent and ISO program, please visit the Cayan ETA TransACT booth #436.
Cayan™ is the leading provider of payment technologies that give businesses a competitive advantage. From simple and reliable payment processing, to fully integrated, multi-channel customer engagement platforms, Cayan is continuously developing new ways for businesses to unlock the power of payments. Headquartered in Boston, the company has multiple offices in the United States and the United Kingdom. Cayan is one of the world’s fastest growing payment companies. For more information, visit www.cayan.com.
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