Fintech App Store for Credit Unions Targets Millennials, Tech Savvy Members
SAN FRANCISCO, CA–(Marketwired – Apr 28, 2016) – Linqto, a Silicon Valley technology company that specializes in apps for the financial services industry is partnering with LEVERAGE, an affiliate of the League of Southeastern Credit Unions & Affiliates (LSCU), to pilot the LEVERAGE App Store with nine credit unions. LEVERAGE brings the mobile financial technology apps to 643 credit unions that boast 12.3 million members and $143 billion in assets.
The app store is powered by Linqto’s patent-pending software platform, Otter, a first-of-its-kind platform that allows participating financial institutions to select from a list of the latest fintech apps, brand those apps and have them submitted to major app stores like Apple, Android, and Amazon for consumer use. LEVERAGE‘s store also offers a large collection of non-fintech apps, such as lifestyle and gamification, which are gaining popularity with millennials.
“Our process is unprecedented, as it allows financial institutions to have done in minutes what used to take months, without the hassle of any long-term contracts,” said Linqto CEO and Co-Founder Bill Sarris. “Over the course of this year, Otter will unite the 643 credit unions in LEVERAGE’s marketplace with their tech-savvy members through the use of mobile fintech. By presenting solutions that meet today’s demand, we’re equipping these financial institutions with the technology needed to attract and retain members in a competitive marketplace.”
Credit unions adopting the future of fintech by participating in the Linqto/LEVERAGE pilot program include:
- Bethpage Federal Credit Union, New York
- CFCU Community Federal Credit Union, New York
- Inner Lakes Federal Credit Union, New York
- First Florida Credit Union, Florida
- Members First Credit Union of Florida, Florida
- Buckeye Community Federal Credit Union, Florida
- Sun Credit Union, Florida
- Alabama Credit Union, Alabama
- Family Security Credit Union, Alabama
“By working with Linqto, credit unions are still able to offer their traditional services, but now they can also pair those services with premium technology from branded apps, enhancing mobile strategies and changing their members’ mobile experience,” said LEVERAGE President/CEO Patrick La Pine. “This brings a dramatic shift in the relationship members have with their credit union and their mobile devices.”
Throughout the duration of the pilot program, Linqto will identify the best apps to suit credit union and member needs. Once the six-month pilot is complete, LEVERAGE’s App Store will be released to all of its 12.3 million members.
For more information on Linqto and its Otter platform, visit. www.linqto.com.
About Linqto www.linqto.com
Linqto is a Silicon Valley-based software company specializing in enterprise solutions for banking and new Fintech applications. American Banker named Linqto one of the Top Ten Tech Companies to watch in 2015. Linqto received the Top Award in the 2015 Monarch Innovation Awards, in previous years awarded to Chase, Wells Fargo, Citi and Bank of America twice. Linqto began as a suite of streaming media technologies for Stanford University. Clients have included Intuit, Digital Insight, NCR, PBS, Obama for America, MacNeil Lehrer Productions, YouGov, Marriott, Stanford and Santa Clara Universities and thousands of small businesses.
About LEVERAGE www.myleverage.com
LEVERAGE, the Service Corporation for the League of Southeastern Credit Unions is the business services provider that leverages credit union system resources, relationships and industry knowledge for optimal performance and sustained growth of its clients and business partners. We work to offer credit unions best-in-class products and services that result in reducing costs, maximizing results and making the most difference.
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