Indi Revolutionizes Online Shopping Experience, Just in Time for Cyber Monday

IRVINE, Calif., Oct. 31, 2017 /PRNewswire/ — We live in a digital age where people purchase right from their phone, tablet or computer. For millions of people shopping online these days, simply reading the online write-up or reviews about a product is not enough to entice them to buy. That’s where Indi comes in, allowing people to use personalized videos to help sell products, opening the door to more organic buzz about the product and resulting in increased sales.

Indi – the video engagement platform that’s revolutionizing the online buying world

Videos have become an important tool in helping to promote products and increase sales. In fact, research shows that 73% of consumers are more likely to make a purchase after watching a video that explains the product or service. What’s more, 96% of people say that videos are helpful when making a decision about whether or not to make a purchase.

“Our platform allows everyone to get in on the game of being an influencer. Best of all, brands can turn their existing loyal customer base and even their employees into performance-based micro-influencers, essentially creating a new virtual sales force driving traffic and sales to you using Indi,” explains Neel Grover, the founder and chief executive officer of Indi

Indi is an interactive content platform that creates a hub into social media and then back into brand websites for direct purchases. The platform powers authentic engagement between brands and their customers, where customers can then share that content by posting natively into their social networks, or sending to their friends over email or text.

“We are currently running retailer brand ambassador programs prior to the holidays. These will help retailers turn their employees and loyal customers into performance-based micro-influencers who can then share their content natively throughout social media,” added Grover.

Indi has over 100 million affiliate products, featuring major name brands such as Canon, Nike, Adidas, Target, Best Buy, Amazon, Walmart, The North Face, Vanity Planet and many more. Users on the site are able to create authentic content and share it into their social stream. Companies such as the Denver Broncos, America’s Got Talent, Domino’s and Starbucks have partnered with Indi and are using their platform to increase their social media engagement, without using paid promotion. For more information on Indi visit the site at:

About Indi
Indi is a video engagement platform that’s revolutionizing the online buying world. Indi gives people the ability to earn money from posting video product reviews, which help consumers make buying decisions and brands the ability to turn their most loyal customers and employees into a trackable commissioned virtual sales force. Based in Irvine, Calif., Indi brings together influencers, shoppers, and thousands of brands, all through the use of helpful videos and creative marketing “challenges” to move people to buy. Start your Indichannel today at or get social @indichallenge on Instagram, Facebook and Twitter.

Other Point of Sale News: