KNOW YOUR CUSTOMER with NEC – Visit Booth 4121 at NRF17

Showcasing the latest in retail technology: Object Recognition POS, Image Recognition Service via Smartphone, Facial Payment, Stanchion® POS Hardware & Software Offerings and Private Cloud Solutions

Irving, Texas – January 11, 2017 – NEC Corporation of America (NEC), a leading provider and integrator of advanced IT, communications, networking and biometric solutions, along with NEC Display Solutions, a leading provider of commercial LCD display and projector solutions, today announced it will showcase new retail solutions that integrate a wide range of NEC technologies, including point of sale (POS), biometrics, digital signage, analytics, and digital signage during the National Retail Federation’s Big Show, Jan. 15-17, 2017, at New York’s Jacob K. Javits Convention Center in Booth #4121 to empower retailers with the key information necessary to “Know Your Customer.”


  •   POS Hardware: our adaptive, highly efficient POS models have a small footprint and offer customizable


  •   POS Software: easily configurable and platform agnostic — our retail software enables store managers and

    associates to respond faster to customers with store information in near ‘real-time.’

  •   Kiosk POS: the perfect combination of sleek and functional — our kiosk POS solutions feature our robust POS

    hardware and software and are currently being tested by 7-Eleven® and other retailers.

  •   Omni-Channel: platform offers real-time direct fulfillment solution that enables retailers the ability to offer a

    mobile POS solution on the store floor.

  •   NEC Cloud Platform for Retail: hybrid cloud-based architecture enables real-time data sharing between stores

    as well as Omni-channel solutions.

  •   Store Lifecycle Management Solution: ensures non-stop operation and helps retailers expand their business

    through preventative maintenance and store development management functions.

  •   Interactive Projection System **: uses projection technology to create interactive applications that offer unique

    customer experiences.

  •   Image Recognition Service**: the GAZIRU (smartphone image recognition service) which uses photos or media

    taken with smartphones to provide detailed information on products and services.

  •   Object Recognition POS**: analyzes products visually enabling quick and accurate scanning of multiple

    products without cashier interaction.

  •   Facial Payment**: a media-less payment service using facial recognition to provide shoppers with a speedy and

    secure payment option.


  •   Facial Recognition Avatar: uses NEC’s NeoFace® face recognition technology to recognize known individuals

    or profiles, “Kylie” greets visitors, provides them with information pertinent to the store such as the arrival of new

    items or in-store sales.

  •   NeoFace® Watch: integrates existing video systems or cameras to enhance security by capturing and matching

    images against a watch list of individuals.

  •   Biometric Customer Loyalty Solution: created in collaboration with Brierley+Partners, this solution provides

    seamless loyalty and CRM capabilities using NEC’s leading facial recognition technology backed by Brierley’s robust CRM platform hosted on Microsoft Azure Cloud.


  •   Shelf Detection**: suitable for scenarios like, loss prevention and shelf replenishment, it uses video surveillance

    to notify store personnel when item(s) have been removed from the shelf in the exact location in the store.

  •   Heat Mapping: combines the use of heat mapping to track customer product engagement and dwell times at

    specific products and locations in the store.

  •   Video Analytics: captures shopper demographic information, such as age and gender with data analytics


Private Cloud:

 Infrastructure as Service (IaaS): Hosted at Iron Mountain’s 220 feet underground data center, NEC’s IaaS for SAP HANA® solution helps funnel customer data and business intelligence in a highly secure and federally compliant environment – all with a financially manageable and predictable operational expense.

Digital Signage:

  •   4K Solutions: deliver cutting-edge technology from NEC Display Solutions with stunning visual performance

    including displays ranging from 55”-98” to supply retailers with the right product for a wide range of applications.

  •   Video Wall Solutions: NEC Display delivers multiple sized canvases for your digital needs and range from 46”- 55” – these panels deliver best-in-class picture quality, image stability, and design to lead the charge in large

    scale display solutions.

  •   Interactive Display Solutions: range from 32”-84” to deliver the right technology for kiosks, interactive digital

    signage, interactive store fronts, and customer experiences.

  •   Large Format Displays: Commercial-grade large format displays from NEC Display range from 32”-98” and

    deliver quality performance and full features that deliver the right solution for indoor or outdoor retail applications.

    ** Reference exhibit sample only.

    To learn more about NEC’s retail solutions, go to Follow us on our Blog, YouTube, LinkedIn, Facebook and on Twitter @NEC.

More point of sale news:

EXCLUSIVE ARTICLE  —- 12 Top Companies Tease Us With A Sneak Preview For The NRF Big Show

  1. Trax and Fetch Robotics Unite for Better Retail Insights – #NRF17
  2. Tlantic will present its value offer in the greatest world retail event in booth #2243
  3. Thirdshelf, Star Cloud Services to Bring Relational Retail to Millions of Merchants
  4. Verifone and FIS to Enable Consumers to Pay with Loyalty Points at the Retail Point-of-Sale
  5. Christine Elliott Joins Mastercard as EVP, Global Communications
  6. CHERRY MX Board Silent – Quiet Keyboard Helps Noisy Offices
  7. 360pi Highlights 2016 Holiday Retailer Tactics and Outlines Predictions for 2017
  8. Hyperwallet Expands to London as Europe’s Gig Economy Swells
  9. Custom S.p.A. Introducing Latest Innovation in Point of Sale Thermal Printers at #NRF17
  10. Fareway Stores Reaps Basket Size Gains with Combo Coupons Powered by…
  11. Ysance Launches AI Marketing Tech for Omni-Channel Retail at NRF 2017