Mobile POS Best Practices – A White Paper from Stella Nova
Retailers are usually apprehensive about mobile POS solutions, mostly because of their experience with a previous implementation or fear of the unknown. But technology has come a long way, especially with the proliferation of smartphones and other gadgets, and it is now more important than ever to have a mobile application for customers. Mobile POS has the ability to reinvent the buying experience in creative and innovative ways.
A new white paper from Stella Nova Technologies, Inc. discusses best practices for creating proof of concepts (POC) for mobile point of sale (POS) solutions. When creating and deploying a mobile POS system, retailers need to consider the best ways to work with major retail brands and consulting groups. The paper discusses a step by step POS POC planning process, highlights the significance of mobile technology in the retail market today, and explains in detail the objections that systems face from retailers and customers and how to overcome them. The paper also emphasizes the importance of not getting left behind and moving quickly to capture and keep your client base, as well as the role that customers play in IT decisions.
There are a lot of challenges along the way, from the different platforms that customers use to the different operating systems available.
The rewards are great, though. At its best, mobile POS can reduce labor needs, increase sales and improve customer satisfaction. Mobile POS gives power to associates as well as consumers, letting them check prices and availability from mobile devices right in the store. They can also get recommendations, suggestions and up sells online, which can lead to increased basket size and improved customer service. They can also check themselves out right from their mobile phones.
Trends that were too expensive to be implemented with traditional POS models are now very cost-effective with the newest mobile POS technologies.
This white paper was written by David Hawkins and John Kenney. David Hawkins has over 15 years of experience in POS development. He is a lead POS developer who helped develop Fujitsu’s “IStore” POS Product, as well as applications for other top companies such as Best Buy, REI, Nordstrom, Kmart and many others. John Kenney has over 20 years of experience and his specialty is in retail and retail IT. He has directed POS and returns capability for a Fortune 50 retailer, as well as worked with Best Buy and Accenture. He also has experience in consulting and advisory.
Stella Nova is a Wake Forest, North Carolina-based company that was instrumental in creating cutting-edge web applications and retail POS systems for leading retailers in the U.S., including Target, Bloomingdale’s, OfficeMax, Godiva, Best Buy, Kmart, JC Penney, Macy’s, Saks Fifth Avenue and Dillard’s. Stella Nova provides products as well as custom solutions. Their custom solutions are tailored to the unique needs of specific companies to help national and global retailers expand their businesses. They provide tools that help grow businesses and create a seamless omnichannel experience for customers.
See these video links from Barcode.com: