Retail Case Study: Perry Ellis Upgrades Oracle POS System
Perry Ellis International (PEI) is one of the largest branded lifestyle apparel companies in the world with a diverse brand portfolio distributed through multiple channels.PEI has more than 70 stores in the United States and United Kingdom.
Challenge and Project Scope
It was imperative that the retailer integrate its online and physical store brand environments to provide customers and with a more seamless, premium shopping experience. PEI sought to transition from Oracle Retail v12 to v14, enabling the retailer to better leverage its goal of commerce anywhere; pricing and allocation capabilities; increased inventory visibility, accuracy and access; as well as modernize its point-of-service (POS) technology.
Security was also a prime concern; PEI aimed to strengthen the security of its POS to better protect customers and itself, gain single sign-on integration, and ensure all payment software could be applied in other countries as stores were added. EMV-enabled payment integration, P2PE and tokenization were key parts of this.
To achieve this, PEI sought a technology partner to lead the upgrade of its Oracle Retail and POS software suites across all U.S. and U.K. store locations. The scope also included:
- Oracle Merchandising
- Oracle Store Suite (Point-of-Service, Back Office, Central Office)
- The RIB
- Custom and legacy integrations
- Data conversion and migration
PEI chose BTM Global as its partner on this complex, aggressive project. “BTM Global had the most innovative approach to what we needed, and was the only vendor to offer a true upgrade solution to transition us from v12 to v14,” explained Sandeep Baghel, director of retail systems at PEI. “Other vendors recommended a more expensive and time-consuming approach of a complete re-implementation of Oracle Retail v14.”
In addition to the cost- and time-effective nature of BTM Global’s approach, its plan also proved to have the lowest downtime during the turnover.
As a result of BTM Global’s unique upgrade approach, the entire project was completed on time and marked the first enterprise upgrade to v14 for Oracle Retail. BTM Global worked expertly within the very highly customized v12 environment and collaborated with other vendors and partners along the way. In collaboration with PEI, BTM Global removed many of the custom modifications and helped the retailer better leverage Oracle Retail suite’s base capabilities. Zero modifications were needed in the merchandising suite and only a handful in the new POS.
“We had a very expedient, seasoned internal IT team, and BTM was the technical partner we needed to help guide us throughout the project,” said Baghel. “Our teams worked together very well and BTM did much of the work via video conferencing, which saved us money because it avoided the need to have a consistent, on-site presence.”
As a result of this strategic approach, BTM Global delivered its scope of the v14 upgrade in less than six months, saving PEI a tremendous amount of time and money. The retailer now provides a more modern experience for its U.S. and U.K. employees and customers; improved promotional abilities; clear inventory visibility; and EMV-enabled payment integration that delivers stronger security measures to protect customers and itself. PEI requested to continue its partnership with BTM Global for production and operational support.
“The project was a huge success and our partnership with BTM was a key part of this,” said Baghel. “Their unique approach delivered on its promises, helped us resolve our problems and meet our tight timelines.”
BTM Global provides retail system integration and development services for clients ranging from small regional chains to the world’s most recognized brands. Through development, implementation, support and strategic technology planning, they help clients make their systems more efficient, productive and seamless.
More exclusive content at Pointofsale.com – News, Products, Resources: