Theatro to Present New Virtual Voice Assistant For Retail Associates at #Shoptalk 2017

DALLAS, March 15, 2017 /PRNewswire/ — Theatro, developers of the world’s first voice-controlled wearables for hourly workers, will be giving a live demo at Shoptalk of its powerful new voice assisted selling apps, which enables brick & mortar retailers to increase sales in this do-or-die market. Theatro’s demo and new product announcement will take place Tuesday, March 21, 2017 at 3:10pm in Track Room 5: Demos & Announcements, as part of the In-store innovation session.

Theatro is one of a select group of companies that was invited to provide live demonstrations of its latest innovations at Shoptalk 2017.  By bringing voice-assisted selling capabilities directly to the ear of retail store associates, Theatro enables every associate to upsell and cross sell, even on their very first day. Show attendees will have an opportunity to see the future of brick and mortar retailing when every associate can answer every customer’s question. 

Chris Todd, Founder & CEO of Theatro

Theatro disrupted the retail industry in 2016 with the introduction of the first voice-based application platform delivered in the ear through a voice-controlled wearable (or “hearable”), representing a new breed of mobility solution for the hourly workers. Theatro is helping brick and mortar retailers level the playing field in the competition for ever-demanding customers who expect associates to provide them with instant useful information and excellent customer service.

The Theatro “heads-up & hands-free” platform unlocks an associate’s access to expert teammates and critical enterprise systems such as pricing and inventory management from anywhere in the store.  

“Shoppers are more connected than ever to instant meaningful information and the same needs to be true for retailers and their associates,” said Chris Todd, CEO, Theatro. “Empowering store associates with technology that enables them to provide personalized, data-driven support to shoppers in real-time is the pinnacle of customer service. We’re thrilled to take that a step further by offering assisted selling as part of the Theatro platform.”

To meet with Theatro at Shoptalk 2017, contact, or visit booth 542 at the Aria in Las Vegas, March 19-22.

About Theatro
Theatro, based in Dallas Texas, brings the advantages of IoT wearables and new workforce-optimized apps together in a SaaS offering to provide companies in retail, hospitality and manufacturing with a new breed of mobile solutions for hourly or deskless employees. The Theatro voice platform and voice-controlled wearable connects retail associates to one another and to vital enterprise applications; with Theatro, store associates stay focused on the customer, without having to look at a screen to access information. Theatro’s solution increases sales associate productivity, conversion rates and store profitability while enabling employee access to the information they need to provide new levels of customer service. For more information, visit    read more

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