Toilets meet digital commerce: TrueCommerce wins global plumbing leader

Saniflo Adopts TrueCommerce EDI Solution

Global plumbing technology leader will use TrueCommerce solution to optimize connectivity with trading partners

Minneapolis. (November 14, 2016)—TrueCommerce, a HighJump company and a global provider of trading partner connectivity and integration solutions, has announced that Saniflo, the global plumbing technology leader, has adopted its Transaction Manager solution to optimize trading partner connectivity. The TrueCommerce flagship product is integrated with Microsoft Dynamics NAV, a global enterprise resource planning (ERP) solution.

“Saniflo continues rapid expansion in North America, and we needed a robust solution to automate connectivity with the growing number of trading partners,” said Regis Saragosti, CEO of Saniflo USA. “TrueCommerce was the answer: we selected it for effectiveness, ease-of-use, and integration simplicity. TrueCommerce industry footprint was also an important factor – leading suppliers and big-box retailers have strong and profitable relations with the company, so onboarding is both fast and predictable.”

The TrueCommerce solution selected by Saniflo has been vetted through the Certified for Microsoft Dynamics (CfMD) program. This rigorous process identifies third-party solutions that have met Microsoft’s highest standards for Dynamics implementations.

“We are excited to welcome Saniflo to our growing community of Dynamics NAV users,” said Haitham Ghadiry, Vice President of Sales and Marketing for TrueCommerce. “Their decision confirms the great promise for the cloud-first approach we are taking in North America and worldwide. It aligns nicely with our Microsoft Dynamics NAV approach and gives our customers solutions that do not require them to reinvent their business systems and processes.”

TrueCommerce for Microsoft Dynamics NAV integrates EDI workflows for order-to-cash, procure to pay and logistics processes into NAV while managing trading partner connectivity and unique mapping requirements in TrueCommerce’s global commerce network.

“We have already tested TrueCommerce in our European division and it worked perfectly,” noted Frédéric Carricaburu, Saniflo CIO. “It really helps to have key system elements in one package – NAV integration, data translation, global trading partner network and managed services. We are looking forward to replicating this success in North America.”

The Microsoft Dynamics NAV integration is seamlessly connected to the TrueCommerce Global Commerce Network which includes over 23,000 pre-connected retailers, distributors and logistics service providers.  A true managed services provider, TrueCommerce manages the onboarding process for new trading partners as well as the ongoing management of trading partner specific mapping and labeling changes.


SFA SANIFLO U.S.A. — whose parent company originated macerating plumbing technology — offers a complete line of waste and drainage pumping systems for residential and commercial applications. Saniflo developed its innovative, “above-floor plumbing” technology more than a half-century ago and has led its commercialization worldwide. Today, the company markets macerating technology through 24 subsidiaries in 50 countries and has sold more than seven million units worldwide since 1958. Saniflo markets through independent sales agents throughout North America, and the product line is currently available at distributor and dealer locations throughout the United States and Canada.

For more information, contact Saniflo at 1-800-571-8191. Or visit the Saniflo website at

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